Universitywide elements

Logos and Templates

Every member of the Rutgers community plays a vital role in bringing our brand to life. Using the university’s name, identifying logos, marks, and symbols in Rutgers Visual Identity System consistently and appropriately maintains a strong image for Rutgers. The official logos and visual identity elements in the system are the only sanctioned marks for use across the university. The assets available below may be used for official purposes as long as the visual identity guidelines are followed. 

Members of the Rutgers community with a NetID may download logos, and PowerPoint and letterhead templates in the following categories: 

To request a signature, contact identity@ucm.rutgers.edu.

Rutgers Athletics logos, including the Block R and mascot images, are reserved for use on branded merchandise. Contact the Office of Trademark Licensing for access to these marks.